Meet The Team

The story of how I entered the jewellery industry is a non-traditional one but one that is infused in my day to day interactions. I grew up in Red Deer, entering into retail at a young age. I learned quickly the impact I had on client’s lives and prided myself on exceeding their expectations of what great service truly could be. I have been blessed to listen to thousands of stories in the retail field and have taken joy in improving each client’s life no matter how subtle. It wasn’t long before I entered management and was given the opportunity to teach the skills of exceptional service to my employees while learning the basics of running a business. A recruiter for a rapidly growing jewellery chain happened to be attending a customer service award ceremony where we had won top honors and approached me to join soon after. After a great deal of research into such a prestigious industry, I enthusiastically accepted. I quickly fell in love with all aspects of the business. No other industry allows you to truly connect with your clients and celebrate the unique occasions of their lives, while being able to create the physical representation of those moments. I made it my mission to learn every nook and cranny of the business, spending numerous hours training with manufacturers, diamond & gem dealers, and goldsmiths.

Before long I was transferred to Calgary to manage the top volume store in Canada, and then shortly after headed up the expansion into Saskatchewan. Throughout all this success, my passion had always been the custom aspect of the business. There was nothing more rewarding than working with a client to create the perfect piece, whether it was a small tweak to an existing design or a full build from scratch. In 2014 I decided to start my own custom design and jewellery concierge company and have enjoyed ever minute of helping people wear all kinds of special moments. It truly is something special to see someone who just received a gorgeous custom engagement ring from their fiancé’, confident the piece is unique. Please allow us to show you how truly special your jewellery experience can be!